Capstone

Capstone: Cognitive Consistency

During this campaign, one of my main objectives will be persuading the public to adopt new techniques for disposing of medications. One of the persuasion tactics is the cognitive dissonance theory and its connection to cognitive consistency. People like to appear consistent in their attitudes, beliefs, and behaviors, and they will take action to avoid… Continue reading Capstone: Cognitive Consistency

Capstone

Capstone: Why Is My Project Important

While researching drug disposal techniques and various take-back initiatives, I came across an article that explains why this project is important. My initiative for tackling a drug take-back program was to incorporate my skills I have learned from my communication degree with my background in medical sciences. I had limited knowledge about how the improper… Continue reading Capstone: Why Is My Project Important

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Art and Copy: The Importance and Power of Creativity

While watching the movie Art and Copy one of the most prevalent themes was the importance of creativity. The entire concept of creativity has always been an interest of mine because as a child, I found it difficult to tap into my creative side. My life revolved around the sciences, around the concrete theories and concepts,… Continue reading Art and Copy: The Importance and Power of Creativity

Capstone

Capstone: The Building Blocks of a Successful Project- Research

Now that I have decided on a topic for my senior Capstone project (drug take-back program) entitled The Great Take-Back Initiative, I can finally start the process of research! My search begins with an article published in the Journal of American Pharmacists Association in May of 2014. “Patient participation in a clinic-based community pharmacy medication take-back program”… Continue reading Capstone: The Building Blocks of a Successful Project- Research