Advertising and Imagery- 460

Art and Copy: The Importance and Power of Creativity

While watching the movie Art and Copy one of the most prevalent themes was the importance of creativity. The entire concept of creativity has always been an interest of mine because as a child, I found it difficult to tap into my creative side. My life revolved around the sciences, around the concrete theories and concepts,… Continue reading Art and Copy: The Importance and Power of Creativity

Advertising and Imagery- 460

What Are You Even Watching?

It’s no secret that advertisements are everywhere. I heard somewhere that the only place you can escape ads in in your sleep. But what are we being sold when we see these commercials, billboards, and posters? What I am talking about is called “pseudo-spiritual marketing.” What is Pseudo-Spiritual Marketing? Basically this type of marketing supports… Continue reading What Are You Even Watching?